🚀
Shoptet NEO

Expansion Dashboard

Last refresh: 30 March 2026 · Source: Asana + Memory Layer

⚠️ 3 CRITICAL items due tomorrow (31 Mar) — Roadmap · Budget · Pricing Blocker
25
Active Tasks
across 7 sections
3
Critical / Overdue
due 31 Mar 2026
3 / 7
Validation Sessions
4 remaining incl. GTM
0
Tasks Completed
no closures yet
Validation Pipeline
7 internal stresstest sessions — 3 done, 4 remaining
✅
Plugins & Agencies
24 Mar · Kateřina
✅
Legal & Compliance
25 Mar · Laura
✅
Care & Onboarding
Done · Zlatá
🔲
GTM
TBD
🔲
Session 5
TBD
🔲
Session 6
TBD
🔲
Session 7
TBD
Validation progress 43%
🔴 Critical Blockers & Dependencies
Items blocking forward progress — requires immediate action
Roadmap Sign-off
Due 31 Mar. In progress but not approved. Everything downstream (fork, config layer, market-specific dev) is blocked until signed.
Budget Approval
Due 31 Mar. Expansion team staffing, tooling, and partner commitments depend on this. Delayed = slipped Q2 milestones.
Pricing Blocker — TB Business Systems
BS Integration Request shared 25 Mar. Awaiting TB response. Monthly vs. annual billing compatibility flagged. Ball is on TB's court (Hans).
Add-on Boundary Undefined
Which add-ons are "in plan" vs. paid? Prereq for Price Endpoint. Partner compensation for "free in plan" external add-ons unresolved.
CRM Per-Country Overhead
CRM module cannot scope contacts per country — partner needs separate e-shop per market. Architectural debt. Asana task created.
SLA & Dispute Resolution
Price endpoint operational risks: SLA definition and dispute resolution workflow still TBD. Needs TB alignment.
🇭🇺 HUNGARY — LIVE TESTBED
Single plan €19.90/mo · WebsupportHU as MoR · Adyen HUF certified
💳
ShoptetPay
ARPU growth via take rate
📦
MPL / GLS / Foxpost
Direct integrations + Packeta
🧾
NAV 2025
Real-time tax reporting
🏦
COD Protected
20–30% of HU orders
Task Board — by Section
All active subtasks from Asana · sorted by due date
Project Management & Strategy
Finalize and sign off the Neo expansion roadmap
Critical
Product Dev
31 Mar ⚠️
Approve budget for the Shoptet Neo expansion team
Critical
team.blue
31 Mar ⚠️
Partner Integration (PIH)
Resolve custom pricing blocker (Crucial Dependency)
Critical
team.blue
31 Mar ⚠️
Finalize data pipeline integration with WebsupportHU
High
Product Dev
30 Apr
Expansion Fork & Core Abstraction
Define and document the core abstraction layer architecture
High
Product Dev
30 Apr
Design Universal Tax Compliance Engine
High
Product Dev
30 Jun
Create the "Shoptet Neo" expansion fork from main repo
High
Product Dev
30 Jun
Isolate country-specific logic into configuration layer
High
Product Dev
30 Jun
Set up independent CI/CD deployment pipelines
High
Product Dev
30 Jun
Billing Strategy & Pricing API
Price construction
High
Expansion
30 Apr
Cost calculation
High
Expansion
30 Apr
Define new cross-group billing standard
High
team.blue
30 Jun
Develop central pricing endpoint on Shoptet HQ side
High
Product Dev
30 Jun
Align WebsupportHU integration with new pricing API
High
Partnerships
30 Jun
NEO Core & Configuration
Integrate local payment gateways (SimplePay, Barion, ShoptetPay)
High
ShoptetPay
31 Jul
Implement NAV 2025 real-time tax reporting
High
Product Dev
31 Jul
Configure mandatory MPL logistics & locker widgets
High
Product Dev
31 Jul
Set up native XML feeds for Árukereső & Google Shopping
High
Product Dev
31 Jul
Partner-Side Onboarding & Activation
Automate DNS/DKIM domain verification flow
High
Partnerships
30 Jun
Develop fully localized HU setup wizard
In Progress
Product Dev
31 Jul
Implement "First order within 7 days" tracking dashboard
High
Partnerships
31 Jul
Set up automated alerts for 14-day inactivity
High
Partnerships
31 Jul
Support & Retention (WebsupportHU)
Establish Tier 1 Support SLA for local partner
High
Partnerships
31 Jul
Deploy Shoptet Knowledgebase HU (Micro-learning videos)
High
Partnerships
31 Jul
Implement uncensorable offboarding feedback loop (HQ locked)
High
Partnerships
31 Jul
📄 Documents & Deliverables
Completed artifacts — ready for use or shared with stakeholders
📋
BS Integration Request
✅ Shared with TB · 25 Mar
🔍
360° Stresstest EN
✅ Complete
🎓
Support Enablement (6 artifacts)
✅ Complete
🤖
AI / Agentic Commerce Vision v2
✅ For Samuel
🎯
NEO Product Vision (CJ)
✅ Complete
📜
NEO Ústava (živý dokument)
✅ Updated 30 Mar
🗺️ Market Sequencing
Validated order · Portugal before Italy · reusability model 70/20/10
🇭🇺
Hungary
LIVE TESTBED · Year 0
T3 entity · WebsupportHU MoR
🇵🇹
Portugal
NEXT · Year 1–2
T2 VAT reg · SAF-T 3/4 · 148K TB customers
🇮🇹
Italy
Year 2–3
T2 · SDI 4/4 · PrestaShop entrenched
⚡ Known Gaps & Open Questions
From validation sessions + stresstest · requires resolution before scaling
🔴 L1 Support Gap — 40–60% escalation rate predicted. Certification curriculum + SIRP playbooks prereq before any market launch.
🔴 Add-on Boundary Undefined — No definition of what's "in plan" vs. paid add-on. Blocks Price Endpoint design and partner compensation model.
⚠️ HU Card Penetration — 20–30pp below CZ/SK. Scenario B baseline 60%. COD dependency = margin pressure.
⚠️ Config Governance Owner — Nobody appointed. Config creep = critical risk at scale across markets.
⚠️ Partner Compensation Model — External add-ons that are "free in plan" (e.g. Heureka) — who pays the plugin developer?
ℹ️ Sendcloud RFC — Drafted but not shared. Logistics validation for PT/IT pending. Sendcloud doesn't cover HU carriers.
ℹ️ Storecove Evaluation — E-invoicing ISV shortlisted. Verify HU/PT coverage before committing.
ℹ️ Laura → Kateřina VOP Validation — Single-contract + VOP-reference-per-country model needs Laura's formal sign-off.